NZDB6201 Assessment 2
  • Question / Requirement

New Zealand Diploma in Business (with strands

in Leadership and Management)

Assignment Two Specification

Paper Name and Code

Facilitating Innovation and Change –

NZDB6201

Programme Name

New Zealand Diploma in Business (with

strands in Leadership and Management) –

(Level 6)

Programme Dates

18 February 2019 to 7 June 2019

Assessment Number

2

Name of Assessment

Assignment 2

Type of Assessment

Individual assignment

Assessment Details

Business Plan

Marks – Weighting

80 marks – 100%

Research Report Details

2500 words (+/-10%), Word document

Assessment Submission

Deadline

29 May 2019 (Week 15) On Canvas

Student’s First Name

Student’s Last Name

Student ID

Student’s Signature

Submission Date

Lecturer’s Name

Learning outcomes assessed:

Learning Outcome 1

Develop a strategic plan for a business entity in accordance with the business entity requirements.

Key Elements

a) Strategic objectives of a business entity are identified.

Strategic objectives: financial growth, marketing targets, innovation/product growth,

people/culture, processes/operations, quality assurance and compliance,

Customers: current customers, new customers, customer satisfaction.

Range: Evidence of at least three strategic objectives in accordance with the business entity

requirements is required.

b) Strategic Plan of a business entity is developed.

The plan may include but are not limited to:

Vision statement;

Mission statement;

Core values;

SWOT analysis;

Goals and Objectives;

Action Plans and Key Performance Indicators.

c)

Analytical and problem-solving skills are applied in the development of the strategic plan.

Analytical skills: creativity, communication, critical thinking, data analysis, research.

Problem solving skills: problem identification, structuring, possible solutions, decision-making,

implementation and monitoring.

Range: Evidence of solving at least one complex situation or challenge in the context of strategic

business planning is required.

Learning Outcome 2

Apply business knowledge to develop the strategic plan in accordance with the business entity

requirements.

a) Knowledge of operations, accounting, sales and marketing, human resources, risk management is

applied to develop the strategic plan of the business entity.

Range: Evidence of use of business knowledge relevant to business strategic objectives is required.

Learning Outcome 3

Research, evaluate and communicate information to develop an effective strategic plan for the business

entity.

Key Elements

a) Information is researched, evaluated and communicated to stakeholders in the development of the

strategic plan.

Range: At least one evidence of each ‘written’ and ‘oral’ communication of information with both

internal and external stakeholders to the entity is required.

Learning Outcome 4

Develop strategies to manage the impact of the external environment and the bicultural partnership during the

development of the strategic plan for the business entity.

Key Elements

a) Strategies for managing the impact of the external environment on the entity’s performance are

developed to facilitate the development of the strategic plan.

External environmental factors: competitors, customers, suppliers, laws and regulations,

technology.

Range: Evidence of at least one strategy to manage the relevant external factors is required.

b) Analysis of the bicultural partnership and assessment of its impact on the development of the strategic

plan is carried out.

The analysis may include but not limited to:

Bicultural partnership and its origin and nature, as embedded in the Treaty of Waitangi.

Range: Evidence of analysis of the bicultural partnership and assessment of its impact is required.

Graduate Profile Outcomes Assessed

GPO

Reference

Graduate Profile Outcomes

Credits

Weighting

LOs

Assessed

GPO1

Determine and develop the business entity’s

strategic objectives.

9

60%

LO1 (a, b)

GPO2

Apply knowledge of the principles and practices

of operations, management accounting,

sales/marketing, HR, and risk management, for

the strategic objectives of the entity.

2

13.3%

LO2 (a)

GPO4

Research, evaluate, and communicate

information for entity’s performance.

2

13.3%

LO3 (a)

GPO6

Apply analytical and problem-solving skills to

resolve complex situations and challenges for

efficient and effective performance of the entity.

1

6.7%

LO1 (c)

GPO9

Develop strategies for managing the impact of

external environments on the entity and the

effect on the entity’s performance.

0.5

3.4%

LO4 (a)

GPO10

Analyse how the origin and nature of the bi-

cultural partnership (as embedded in the Treaty

of Waitangi) can be applied to business activities

and relationships.

0.5

3.3%

LO4 (b)

Total

15

100%

General Instructions:

1. If you have any inquiries or do not understand the requirements of the assignment, please

check with your lecturer.

2. If an extension to the due date is required a student must request this from the lecturer

BEFORE the due date NOT on the due date. A medical certificate or other evidence is

required to support an extension. If a student is away sick on due date then they must

submit a medical certificate with the assignment on return. NOTE: The medical certificate

must state the day of the assessment’s due date. Special extension can be considered

in discussion with the lecturer.

3. Students are required to submit an electronic copy of the assessment to Canvas – a link

will be available on Canvas.

4.

Late submissions

will be penalised 10% per day excluding weekends.

5.

Assignment File Saving:

It is critical that you save a copy of all work on your assignment.

Students MUST save a copy of their assignment as they work on it. A copy should be

saved in a minimum of 2 locations, e.g. your memory stick and a copy on your folder at

ICL and at home. This means at any time if you lose one copy you always have a backup

copy which is up to date.

Note: If students lose the assignment or any part of it before it

is completed, submitted and handed in on due date (both electronic copy and hard copy)

they will get zero mark. No excuses will be accepted – even if it was deleted by mistake

or lost.

6. Follow below naming convention for the assignment document:

[

Student First & Last Name

] _ [

course code

] _ [AsgNo].docx

7.

Originality:

Information in each section needs to be original information. If students have

copied sections from sources (even if it is referenced correctly) and it is not in their own

words marks will be deducted. Students are required to put all information sourced from

any source into their own words or paraphrase it. Acceptable Turnitin similarity

(Plagiarism) is below 25%.

8.

Referencing:

It is expected students will provide a well referenced assignment with

authoritative sources of all information which is obtained in a source e.g. newspapers,

web page, academic journal, article, any book or text book as well as any other internet

source, using the APA Referencing style. Facts included in the plan must also be linked

to the appropriate reference using in text citations. A list of references must be included

at the end of the report. Store visits and interviews must also be referenced, giving the

date of visit and the name of the store and the person (people) interviewed. It is estimated

that you will have between 8 and 20 references for this assessment (minimum is 8).

9.

Research:

Under no circumstances are research houses or other companies to be

approached with requests for information with the intention of copying the information.

Similarly, the use of commercially or previously prepared material is not permitted and will

result in a zero mark. If a website has been used in researching the market the

information must be referenced correctly.

Assessment Task- Business Plan

2500 words (– or + 10 %)

The key requirement of this task is for the learner to carry out an in-depth

analysis of the innovative concept they developed in Assignment 1 and

present it in the form of a Business Plan. The audience for the plan is the

senior managers and other stakeholders of the organisation.

The Business Plan must include the following sections:

Topics

Details

Mark

Allocation

1 a. Cover page

(LO1d)

Name of the business

Student Full name

Student ID

Name of the paper

Title of assessment

Declaration on plagiarism (copy and

paste the below on the cover page)

I hereby declare that this piece of work

is the result of my own independent

scholarly work, and that in all cases

material from the work of others (in

books, articles, essays, dissertations,

and on the internet) is acknowledged,

and quotations and paraphrases are

clearly indicated. No material other

than that listed has been used. This

written work has not previously been

used as examination material at this or

any other institution by you or any

other person.

1

1b. Table of

Contents

(LO1d)

Main headings and page numbers.

Insert an automatic ‘Table of Contents’ from

the ‘References’ toolbar of Microsoft Word

1

2.Introduction

A brief description of your chosen

organization, the problem it faces and your

proposed innovative idea. No marks are

awarded for this section as it has already

been assessed in Assignment 1.

3. Accounting-

(LO1a & b-8

marks)

Use either data sources from secondary

sources or hypothetical data to illustrate the

costs, benefits, break even and return on

investment associating with the

implementation of your innovative idea (a

full Income statement is not required)

8 marks

4. Sales and

marketing

(LO1a & b- 6

marks; LO2a- 2

marks)

Analyse, the impact on products/services,

markets, and customers

8 marks

5. Operations

(LO1a & b-6

marks; LO2a- 2

marks)

Discuss how your innovative idea will be

made operationally possible: develop an

implementation plan that shows timeframes,

resource requirements and other key

considerations not covered elsewhere in the

report

8 marks

6. Ethical,

cultural and

social

considerations

(LO1a & b- 4, d-

2marks; LO2a- 2

marks)

Analyse the ethical, cultural and social

concerns that have to be taken into

consideration for the implementation of the

idea

8 marks

7. Risk

management

(LO1a & b-6

marks; LO2a- 2

marks)

Develop a risk management plan that

identifies potential risks and their

significance, and discusses how will they be

mitigated and monitored

8 marks

8. Human

Resources

(LO1a & b-13

marks; LO2a- 2

marks; LO1e-8

marks; LO1 d- 1

mark)

How will employees be impacted- 5

marks

Are there any development

requirements for staff- 5 marks

What motivational models will be used

and what motivational skills do staff

require-8 marks

24 marks

Describe a change management strategy

that the organization will use to support

the innovation-6 marks

9. Stakeholders

(LO1c- 2;LO3b- 2

marks; LO1 d- 2

mark)

Develop a Stakeholder engagement plan that

identifies who the stakeholders are (apart

from employees), what their interests are,

how they will be impacted, and how they will

be engaged

6 marks

10. Conclusion

(LO1a & b-4

marks)

This report is being written to be presented to

senior management and other stakeholders.

The conclusion should convince them about

the innovation by bringing together different

sections of your plan without repeating what

you have already written

4 marks

11. References

(LO1 d- 4 marks)

You must use correct referencing style

throughout the report.

At least 8 references including at least 4

books and / or journal articles must be

consulted and referenced

4 marks

Total

80 marks

Total marks for the Business Concept Report should reflect the following

general marking rubrics:

Excellent

Good

Fair

Needs Improvement

Understanding

Evidence of

synthesis of

knowledge

from a variety

of sources.

Articulates

own

perspective on

issues based

on a clear

central idea

developed

logically.

Shows in-depth

understanding

of topic.

Examines ideas

thoroughly

incorporating

different

perspectives.

Is able to

develop a

coherent

argument.

Overall

adequate

understanding

apparent.

Shows ability

to apply

understanding

to context.

Identifies and

discusses key

issues.

Surface

understanding.

Little or no attempt at

analysis.

Mostly description

without application to

content.

Coverage

All assignment

criteria met

with full, clear

and relevant

explanations

and in depth

analysis and

critical

reflection.

Word limit

requirements

met.

Writing is

succinct.

All assignment

criteria met

with full, clear

and relevant

explanations

and in depth

analysis.

Word limit

requirements

met.

Writing is

succinct.

All assignment

criteria met

with

reasonable

explanations,

descriptions

and analysis.

Word limit

requirements

met.

One or more

assignment criteria

not met.

Explanations

inaccurate or

misleading indicating

poor knowledge of

topic.

Less than word limit.

Research

Excellent and

relevant

sources

Source mostly

relevant for

task

Source

somewhat

relevant for

task

Source not relevant

or no source used

Marking rubrics for each section:

3. Accounting- 8 marks

Marks

Standard for each area

6.5-8

Excellent

description of impact of the innovation on the accounting function. Data that

makes sense should be provided for costs, benefits, break even and return on

investment with in-depth analysis of the data. Evidence that student has made use of

various sources of secondary information. Accounting/management theory referred to.

Some comparison made in terms of other organisations in the same industry

.

5-6.5

Good

description of impact of the innovation on the accounting function. Data that

makes sense should be provided for costs, benefits, break even and return on

investment with in-depth analysis of the data. Evidence that student has made use of

various sources of secondary information

2-5

Adequate description of impact of the innovation on the accounting function using data.

High level data that makes sense should be provided for costs, benefits, break even and

return on investment with in-depth analysis of the data. Evidence that student has made

use of various sources of secondary information

0-2

Impact on Accounting function inadequately discussed, data not supplied or too

superficial. Reference to theory insufficient.

4. Sales and Marketing- 8 marks

2 marks for each element

Marks

Standard for each element

6.5-8

Marks

Excellent

analysis of impact of the innovation on element. Data is not required. Evidence

that student has made use of various sources of secondary information.

Management/marketing theory referred to. Some comparison made in terms of other

organisations in the same industry

.

5-6.5

Good

analysis of impact of the innovation on element. Data is not required. Evidence

that student has made use of various sources of secondary information.

Management/marketing theory referred to. Some comparison made in terms of other

organisations in the same industry

.

2-5

Some analysis done but mostly descriptive. Examples used.

Some use made use

secondary information. Management/marketing theory referred to. All three areas

discussed.

0-2

All three areas not discussed, or discussion is superficial with no real analysis.

5. Operations 8 Marks

Marks

Standard required

6.5-8

Implementation plan demonstrates excellent understanding of how to make the

innovation operationally possible. Excellent attention to detail

5-6.5

Implementation plan is demonstrates good understanding of how to make the

innovation operationally possible. Reasonable attention to detail demonstrated

2-5

Implementation plan is sound but lacking in detail

0-2

Implementation plan is not convincing in terms of it being operationally possible or

feasible

6. Ethical, cultural and social considerations- 8 marks

4 marks for each consideration

Marks

Standard for each consideration

6.5-8

Excellent

analysis of how the particular consideration will impact the innovation with

examples. Evidence that student has made use of various sources of secondary

information. Management/marketing theory referred to. Some comparison made in

terms of other organisations in the same industry

.

5-6.5

Good

analysis of how the particular consideration will impact the innovation with

examples. Evidence that student has made use of some sources of secondary

information as well as Management/marketing theory. Some comparison made in

terms of other organisations in the same industry

.

2-5

Some analysis done but mostly descriptive. Examples used.

Some use made of

secondary information. Management/marketing theory referred to. But discussion

lacks depth.

0-2

All three areas not discussed, or discussion is superficial with no real analysis.

7. Risk Management- 8 marks

Marks

Standard required

6.5-8

RM plan demonstrates excellent insight of the risks associated with the innovation.

Risks are accurately analysed in terms of their significance and mitigation and

monitoring processes are sound and logical. Industry practice and examples are used

to support the answer.

5-6.5

RM plan demonstrates good insight of the risks associated with the innovation. Risks

are accurately analysed in terms of their significance and mitigation and monitoring

processes are generally sound and logical. Some reference to Industry practice and

examples are made to support the answer.

2-5

RM plan is sound but analysis is not in-depth

0-2

IRM plan is superficial and risks identified are inappropriate and/or not analysed

properly

8. Human Resources- 24 marks

How will employees be impacted- 5 marks

Are there any development requirements- 5 marks

What motivational models will be used- 8 marks

Describe a change management strategy that the organization will use to support the

innovation- 6 marks

Marks

Standard required

20-24

All 4 questions are thoroughly answered with examples of how they relate to the

organisation. Employee impact and development needs identified are insightful and

strategic in nature. Motivational model selected is appropriate and analysed well.

Change strategy is discussed in depth, with examples and supported by theory. Industry

practices and examples are used to justify the selection.

18-21

All 4 questions are well answered with examples of how they relate to the organisation.

Employee impact and development needs identified are relevant to the organisation

and strategic in nature. Motivational model selected is appropriate and analysed well.

Change management strategy is discussed with examples and supported by theory.

Some use of Industry practices and examples to justify the selection.

15-14

All 4 questions are answered with examples of how they relate to the organisation.

Employee impact and development needs are correctly identified discussed.

Motivational model selected is appropriate and analysed to some extent. Change

management strategy is discussed with examples and supported by theory.

0-7.5

All 4 questions are not explicitly answered or answers lack depth or accuracy.

10. Stakeholder Management- 6 marks

Develop a Stakeholder engagement plan that identifies who the stakeholders are (apart from

employees), what their interests are, how they will be impacted, and how they will be engaged

Marks

Standard required

5-6

SM plan demonstrates excellent insight of who the stakeholders are, what their needs

are, and how they will be impacted. Answers are supported with examples from the

industry and management theory. Engagement plan is detailed and identifies at least

2 engagement strategies which are relevant.

3.5-5

SM plan demonstrates good insight of who the stakeholders are, what their needs are,

and how they will be impacted. Answers are supported with some examples from the

industry and management theory. Engagement plan identifies at least 2 engagement

strategies which are relevant.

1-3.5

Stakeholders, their interest, and impact on them are correctly identified and discussed.

Engagement plan identifies at least 1 engagement strategy which is relevant.

0 – 1

SM plan is superficial and stakeholders identified are not relevant and/or not analysed

properly

11. Conclusions- 4 marks

Marks

Standard

3-4

Conclusion is addressed to senior managers and covers all the points of relevance to

them. It is convincing in terms of the innovation and brings together the discussions

from all the sections of the business Plan. Includes any factors which need to be looked

at, but which were outside the scope of the plan and makes linkage to the wider

innovation and change management context

2-3

Conclusion is a good summary of what has been discussed in the report

1-2

Conclusion is an adequate summary of what has been discussed in the report

0-1

Conclusion is unconvincing and does not sufficiently summarise earlier discussions

11. Referencing- 4 marks

Marks

Standard

3- 4

Correct APA format consistently used

Evidence of In depth research

At least 5 academic journals and 2 books referenced

Reference list on a separate page and in an alphabetical order

1-2

Correct APA format used

Evidence of research

At least 4 academic journals and 1 book referenced

0-1

Some attempt at using correct APA format

Less than 4 academic journals referenced

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