- Question / Requirement
New Zealand Diploma in Business (with strands
in Leadership and Management)
Assignment Two Specification
Paper Name and Code
Facilitating Innovation and Change –
NZDB6201
Programme Name
New Zealand Diploma in Business (with
strands in Leadership and Management) –
(Level 6)
Programme Dates
18 February 2019 to 7 June 2019
Assessment Number
2
Name of Assessment
Assignment 2
Type of Assessment
Individual assignment
Assessment Details
Business Plan
Marks – Weighting
80 marks – 100%
Research Report Details
2500 words (+/-10%), Word document
Assessment Submission
Deadline
29 May 2019 (Week 15) On Canvas
Student’s First Name
Student’s Last Name
Student ID
Student’s Signature
Submission Date
Lecturer’s Name
Learning outcomes assessed:
Learning Outcome 1
Develop a strategic plan for a business entity in accordance with the business entity requirements.
Key Elements
a) Strategic objectives of a business entity are identified.
Strategic objectives: financial growth, marketing targets, innovation/product growth,
people/culture, processes/operations, quality assurance and compliance,
Customers: current customers, new customers, customer satisfaction.
Range: Evidence of at least three strategic objectives in accordance with the business entity
requirements is required.
b) Strategic Plan of a business entity is developed.
The plan may include but are not limited to:
Vision statement;
Mission statement;
Core values;
SWOT analysis;
Goals and Objectives;
Action Plans and Key Performance Indicators.
c)
Analytical and problem-solving skills are applied in the development of the strategic plan.
Analytical skills: creativity, communication, critical thinking, data analysis, research.
Problem solving skills: problem identification, structuring, possible solutions, decision-making,
implementation and monitoring.
Range: Evidence of solving at least one complex situation or challenge in the context of strategic
business planning is required.
Learning Outcome 2
Apply business knowledge to develop the strategic plan in accordance with the business entity
requirements.
a) Knowledge of operations, accounting, sales and marketing, human resources, risk management is
applied to develop the strategic plan of the business entity.
Range: Evidence of use of business knowledge relevant to business strategic objectives is required.
Learning Outcome 3
Research, evaluate and communicate information to develop an effective strategic plan for the business
entity.
Key Elements
a) Information is researched, evaluated and communicated to stakeholders in the development of the
strategic plan.
Range: At least one evidence of each ‘written’ and ‘oral’ communication of information with both
internal and external stakeholders to the entity is required.
Learning Outcome 4
Develop strategies to manage the impact of the external environment and the bicultural partnership during the
development of the strategic plan for the business entity.
Key Elements
a) Strategies for managing the impact of the external environment on the entity’s performance are
developed to facilitate the development of the strategic plan.
External environmental factors: competitors, customers, suppliers, laws and regulations,
technology.
Range: Evidence of at least one strategy to manage the relevant external factors is required.
b) Analysis of the bicultural partnership and assessment of its impact on the development of the strategic
plan is carried out.
The analysis may include but not limited to:
Bicultural partnership and its origin and nature, as embedded in the Treaty of Waitangi.
Range: Evidence of analysis of the bicultural partnership and assessment of its impact is required.
Graduate Profile Outcomes Assessed
GPO
Reference
Graduate Profile Outcomes
Credits
Weighting
LOs
Assessed
GPO1
Determine and develop the business entity’s
strategic objectives.
9
60%
LO1 (a, b)
GPO2
Apply knowledge of the principles and practices
of operations, management accounting,
sales/marketing, HR, and risk management, for
the strategic objectives of the entity.
2
13.3%
LO2 (a)
GPO4
Research, evaluate, and communicate
information for entity’s performance.
2
13.3%
LO3 (a)
GPO6
Apply analytical and problem-solving skills to
resolve complex situations and challenges for
efficient and effective performance of the entity.
1
6.7%
LO1 (c)
GPO9
Develop strategies for managing the impact of
external environments on the entity and the
effect on the entity’s performance.
0.5
3.4%
LO4 (a)
GPO10
Analyse how the origin and nature of the bi-
cultural partnership (as embedded in the Treaty
of Waitangi) can be applied to business activities
and relationships.
0.5
3.3%
LO4 (b)
Total
15
100%
General Instructions:
1. If you have any inquiries or do not understand the requirements of the assignment, please
check with your lecturer.
2. If an extension to the due date is required a student must request this from the lecturer
BEFORE the due date NOT on the due date. A medical certificate or other evidence is
required to support an extension. If a student is away sick on due date then they must
submit a medical certificate with the assignment on return. NOTE: The medical certificate
must state the day of the assessment’s due date. Special extension can be considered
in discussion with the lecturer.
3. Students are required to submit an electronic copy of the assessment to Canvas – a link
will be available on Canvas.
4.
Late submissions
will be penalised 10% per day excluding weekends.
5.
Assignment File Saving:
It is critical that you save a copy of all work on your assignment.
Students MUST save a copy of their assignment as they work on it. A copy should be
saved in a minimum of 2 locations, e.g. your memory stick and a copy on your folder at
ICL and at home. This means at any time if you lose one copy you always have a backup
copy which is up to date.
Note: If students lose the assignment or any part of it before it
is completed, submitted and handed in on due date (both electronic copy and hard copy)
they will get zero mark. No excuses will be accepted – even if it was deleted by mistake
or lost.
6. Follow below naming convention for the assignment document:
[
Student First & Last Name
] _ [
course code
] _ [AsgNo].docx
7.
Originality:
Information in each section needs to be original information. If students have
copied sections from sources (even if it is referenced correctly) and it is not in their own
words marks will be deducted. Students are required to put all information sourced from
any source into their own words or paraphrase it. Acceptable Turnitin similarity
(Plagiarism) is below 25%.
8.
Referencing:
It is expected students will provide a well referenced assignment with
authoritative sources of all information which is obtained in a source e.g. newspapers,
web page, academic journal, article, any book or text book as well as any other internet
source, using the APA Referencing style. Facts included in the plan must also be linked
to the appropriate reference using in text citations. A list of references must be included
at the end of the report. Store visits and interviews must also be referenced, giving the
date of visit and the name of the store and the person (people) interviewed. It is estimated
that you will have between 8 and 20 references for this assessment (minimum is 8).
9.
Research:
Under no circumstances are research houses or other companies to be
approached with requests for information with the intention of copying the information.
Similarly, the use of commercially or previously prepared material is not permitted and will
result in a zero mark. If a website has been used in researching the market the
information must be referenced correctly.
Assessment Task- Business Plan
•
2500 words (– or + 10 %)
•
The key requirement of this task is for the learner to carry out an in-depth
analysis of the innovative concept they developed in Assignment 1 and
present it in the form of a Business Plan. The audience for the plan is the
senior managers and other stakeholders of the organisation.
•
The Business Plan must include the following sections:
Topics
Details
Mark
Allocation
1 a. Cover page
(LO1d)
•
Name of the business
•
Student Full name
•
Student ID
•
Name of the paper
•
Title of assessment
•
Declaration on plagiarism (copy and
paste the below on the cover page)
I hereby declare that this piece of work
is the result of my own independent
scholarly work, and that in all cases
material from the work of others (in
books, articles, essays, dissertations,
and on the internet) is acknowledged,
and quotations and paraphrases are
clearly indicated. No material other
than that listed has been used. This
written work has not previously been
used as examination material at this or
any other institution by you or any
other person.
1
1b. Table of
Contents
(LO1d)
Main headings and page numbers.
Insert an automatic ‘Table of Contents’ from
the ‘References’ toolbar of Microsoft Word
1
2.Introduction
A brief description of your chosen
organization, the problem it faces and your
proposed innovative idea. No marks are
awarded for this section as it has already
been assessed in Assignment 1.
3. Accounting-
(LO1a & b-8
marks)
Use either data sources from secondary
sources or hypothetical data to illustrate the
costs, benefits, break even and return on
investment associating with the
implementation of your innovative idea (a
full Income statement is not required)
8 marks
4. Sales and
marketing
(LO1a & b- 6
marks; LO2a- 2
marks)
Analyse, the impact on products/services,
markets, and customers
8 marks
5. Operations
(LO1a & b-6
marks; LO2a- 2
marks)
Discuss how your innovative idea will be
made operationally possible: develop an
implementation plan that shows timeframes,
resource requirements and other key
considerations not covered elsewhere in the
report
8 marks
6. Ethical,
cultural and
social
considerations
(LO1a & b- 4, d-
2marks; LO2a- 2
marks)
Analyse the ethical, cultural and social
concerns that have to be taken into
consideration for the implementation of the
idea
8 marks
7. Risk
management
(LO1a & b-6
marks; LO2a- 2
marks)
Develop a risk management plan that
identifies potential risks and their
significance, and discusses how will they be
mitigated and monitored
8 marks
8. Human
Resources
(LO1a & b-13
marks; LO2a- 2
marks; LO1e-8
marks; LO1 d- 1
mark)
•
How will employees be impacted- 5
marks
•
Are there any development
requirements for staff- 5 marks
•
What motivational models will be used
and what motivational skills do staff
require-8 marks
24 marks
•
Describe a change management strategy
that the organization will use to support
the innovation-6 marks
9. Stakeholders
(LO1c- 2;LO3b- 2
marks; LO1 d- 2
mark)
Develop a Stakeholder engagement plan that
identifies who the stakeholders are (apart
from employees), what their interests are,
how they will be impacted, and how they will
be engaged
6 marks
10. Conclusion
(LO1a & b-4
marks)
This report is being written to be presented to
senior management and other stakeholders.
The conclusion should convince them about
the innovation by bringing together different
sections of your plan without repeating what
you have already written
4 marks
11. References
(LO1 d- 4 marks)
You must use correct referencing style
throughout the report.
At least 8 references including at least 4
books and / or journal articles must be
consulted and referenced
4 marks
Total
80 marks
Total marks for the Business Concept Report should reflect the following
general marking rubrics:
Excellent
Good
Fair
Needs Improvement
Understanding
Evidence of
synthesis of
knowledge
from a variety
of sources.
Articulates
own
perspective on
issues based
on a clear
central idea
developed
logically.
Shows in-depth
understanding
of topic.
Examines ideas
thoroughly
incorporating
different
perspectives.
Is able to
develop a
coherent
argument.
Overall
adequate
understanding
apparent.
Shows ability
to apply
understanding
to context.
Identifies and
discusses key
issues.
Surface
understanding.
Little or no attempt at
analysis.
Mostly description
without application to
content.
Coverage
All assignment
criteria met
with full, clear
and relevant
explanations
and in depth
analysis and
critical
reflection.
Word limit
requirements
met.
Writing is
succinct.
All assignment
criteria met
with full, clear
and relevant
explanations
and in depth
analysis.
Word limit
requirements
met.
Writing is
succinct.
All assignment
criteria met
with
reasonable
explanations,
descriptions
and analysis.
Word limit
requirements
met.
One or more
assignment criteria
not met.
Explanations
inaccurate or
misleading indicating
poor knowledge of
topic.
Less than word limit.
Research
Excellent and
relevant
sources
Source mostly
relevant for
task
Source
somewhat
relevant for
task
Source not relevant
or no source used
Marking rubrics for each section:
3. Accounting- 8 marks
Marks
Standard for each area
6.5-8
Excellent
description of impact of the innovation on the accounting function. Data that
makes sense should be provided for costs, benefits, break even and return on
investment with in-depth analysis of the data. Evidence that student has made use of
various sources of secondary information. Accounting/management theory referred to.
Some comparison made in terms of other organisations in the same industry
.
5-6.5
Good
description of impact of the innovation on the accounting function. Data that
makes sense should be provided for costs, benefits, break even and return on
investment with in-depth analysis of the data. Evidence that student has made use of
various sources of secondary information
2-5
Adequate description of impact of the innovation on the accounting function using data.
High level data that makes sense should be provided for costs, benefits, break even and
return on investment with in-depth analysis of the data. Evidence that student has made
use of various sources of secondary information
0-2
Impact on Accounting function inadequately discussed, data not supplied or too
superficial. Reference to theory insufficient.
4. Sales and Marketing- 8 marks
2 marks for each element
Marks
Standard for each element
6.5-8
Marks
Excellent
analysis of impact of the innovation on element. Data is not required. Evidence
that student has made use of various sources of secondary information.
Management/marketing theory referred to. Some comparison made in terms of other
organisations in the same industry
.
5-6.5
Good
analysis of impact of the innovation on element. Data is not required. Evidence
that student has made use of various sources of secondary information.
Management/marketing theory referred to. Some comparison made in terms of other
organisations in the same industry
.
2-5
Some analysis done but mostly descriptive. Examples used.
Some use made use
secondary information. Management/marketing theory referred to. All three areas
discussed.
0-2
All three areas not discussed, or discussion is superficial with no real analysis.
5. Operations 8 Marks
Marks
Standard required
6.5-8
Implementation plan demonstrates excellent understanding of how to make the
innovation operationally possible. Excellent attention to detail
5-6.5
Implementation plan is demonstrates good understanding of how to make the
innovation operationally possible. Reasonable attention to detail demonstrated
2-5
Implementation plan is sound but lacking in detail
0-2
Implementation plan is not convincing in terms of it being operationally possible or
feasible
6. Ethical, cultural and social considerations- 8 marks
4 marks for each consideration
Marks
Standard for each consideration
6.5-8
Excellent
analysis of how the particular consideration will impact the innovation with
examples. Evidence that student has made use of various sources of secondary
information. Management/marketing theory referred to. Some comparison made in
terms of other organisations in the same industry
.
5-6.5
Good
analysis of how the particular consideration will impact the innovation with
examples. Evidence that student has made use of some sources of secondary
information as well as Management/marketing theory. Some comparison made in
terms of other organisations in the same industry
.
2-5
Some analysis done but mostly descriptive. Examples used.
Some use made of
secondary information. Management/marketing theory referred to. But discussion
lacks depth.
0-2
All three areas not discussed, or discussion is superficial with no real analysis.
7. Risk Management- 8 marks
Marks
Standard required
6.5-8
RM plan demonstrates excellent insight of the risks associated with the innovation.
Risks are accurately analysed in terms of their significance and mitigation and
monitoring processes are sound and logical. Industry practice and examples are used
to support the answer.
5-6.5
RM plan demonstrates good insight of the risks associated with the innovation. Risks
are accurately analysed in terms of their significance and mitigation and monitoring
processes are generally sound and logical. Some reference to Industry practice and
examples are made to support the answer.
2-5
RM plan is sound but analysis is not in-depth
0-2
IRM plan is superficial and risks identified are inappropriate and/or not analysed
properly
8. Human Resources- 24 marks
•
How will employees be impacted- 5 marks
•
Are there any development requirements- 5 marks
•
What motivational models will be used- 8 marks
•
Describe a change management strategy that the organization will use to support the
innovation- 6 marks
Marks
Standard required
20-24
All 4 questions are thoroughly answered with examples of how they relate to the
organisation. Employee impact and development needs identified are insightful and
strategic in nature. Motivational model selected is appropriate and analysed well.
Change strategy is discussed in depth, with examples and supported by theory. Industry
practices and examples are used to justify the selection.
18-21
All 4 questions are well answered with examples of how they relate to the organisation.
Employee impact and development needs identified are relevant to the organisation
and strategic in nature. Motivational model selected is appropriate and analysed well.
Change management strategy is discussed with examples and supported by theory.
Some use of Industry practices and examples to justify the selection.
15-14
All 4 questions are answered with examples of how they relate to the organisation.
Employee impact and development needs are correctly identified discussed.
Motivational model selected is appropriate and analysed to some extent. Change
management strategy is discussed with examples and supported by theory.
0-7.5
All 4 questions are not explicitly answered or answers lack depth or accuracy.
10. Stakeholder Management- 6 marks
Develop a Stakeholder engagement plan that identifies who the stakeholders are (apart from
employees), what their interests are, how they will be impacted, and how they will be engaged
Marks
Standard required
5-6
SM plan demonstrates excellent insight of who the stakeholders are, what their needs
are, and how they will be impacted. Answers are supported with examples from the
industry and management theory. Engagement plan is detailed and identifies at least
2 engagement strategies which are relevant.
3.5-5
SM plan demonstrates good insight of who the stakeholders are, what their needs are,
and how they will be impacted. Answers are supported with some examples from the
industry and management theory. Engagement plan identifies at least 2 engagement
strategies which are relevant.
1-3.5
Stakeholders, their interest, and impact on them are correctly identified and discussed.
Engagement plan identifies at least 1 engagement strategy which is relevant.
0 – 1
SM plan is superficial and stakeholders identified are not relevant and/or not analysed
properly
11. Conclusions- 4 marks
Marks
Standard
3-4
Conclusion is addressed to senior managers and covers all the points of relevance to
them. It is convincing in terms of the innovation and brings together the discussions
from all the sections of the business Plan. Includes any factors which need to be looked
at, but which were outside the scope of the plan and makes linkage to the wider
innovation and change management context
2-3
Conclusion is a good summary of what has been discussed in the report
1-2
Conclusion is an adequate summary of what has been discussed in the report
0-1
Conclusion is unconvincing and does not sufficiently summarise earlier discussions
11. Referencing- 4 marks
Marks
Standard
3- 4
Correct APA format consistently used
Evidence of In depth research
At least 5 academic journals and 2 books referenced
Reference list on a separate page and in an alphabetical order
1-2
Correct APA format used
Evidence of research
At least 4 academic journals and 1 book referenced
0-1
Some attempt at using correct APA format
Less than 4 academic journals referenced